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PR Case Study: Building Turkish Business Council Visibility in Turkey — Milliyet, Anadolu Agency, Nasıl Bir Ekonomi
The Dubai and Northern Emirates Turkish Business Council needed to strengthen its credibility and visibility in Türkiye, positioning itself as the authoritative guide for Turkish companies operating in or expanding toward the UAE. Roke designed a strategic media engagement programme targeting senior business journalists in Istanbul and Ankara. The result: placements in Milliyet, a full-page interview in Nasıl Bir Ekonomi…