Creating content is a strong way to showcase our expertise, passion, and knowledge about our mindset and approach to business. We are not just doers, but also developers. We are not just readers, but also sharers. In the articles on our blog, you will also find the latest developments regarding Roke, as well as analyses of the state of communication, media, and public relations in Türkiye.
Kağan Konçak
Communications Consultant
The legacy of truth is shaken, and trust along with it. In such a world, brands try to build a trusted, credible identity, to create and drive sustainable income and sales, and to convince potential customers to become clients or brand ambassadors. But this time, time is an ally of brands, if only they invest in authenticity, earned media, content,…
Kağan Konçak
Communications Consultant
Communication always starts with a story. From ancient world to today, there are plenty of examples: an eye-catching or attention-grabbing content always find its audience. Today, telling a good story or structuring proper content is not the number one concerns for communication practitioners. What we need to focus more is what lies behind the story. 2006 was the year that…
Kağan Konçak
Communications Consultant
The Guardian has long been one of my go-to resources for keeping up with recent developments in communication, particularly in media and public relations, both from a broader perspective and on a global scale. It was back in 2018 that I first came across a story that has stayed with me. The article was about Bell Pottinger and a campaign…